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A Mallu’s Delight

“By Sherin”

Whether it may be any social networking giants like Facebook and Twitter, or the online media sites such as Youtube, everywhere the latest rage is about the song Kolavari di. This peppy number with bizarre lyrics is driving everyone crazy. The promo of the song, which was released by Sony Music on November 16, became an instant hit overnight on social networking sites for its quirky ‘Tanglish‘ (Tamil-English) lyrics.

The promotional video for an upcoming film “3,” which shows Dhanush recording the song in an informal setting, has gone viral. On YouTube alone, pormo version of the song was edging towards 2.5 million views and 40,000 “likes” in less than a week. On Twitter, “Kolaveri” is the No. 1 trending word, with many tweeting random bits of the song.

Actor Dhanush singing for movie 3 at a studio in Chennai.

The promo features the actor-playback singer Dhanush, son-in-law of superstar Rajinikanth, singing the song in a studio, and composer Anirudh at the piano, while wife & the director Aishwarya Rajinikant and co-starShruti Hassan watch along and give suggestions.

A Mallu’s DELIGHT : The author is STAR-STRUCK

There’s no doubt that this instant hit has come from South India where such kind of music is a passion in its own dignified form. Granted that Kolavari di is a mish-mash of English and Tamil but it’s fairer to say it’s 80% nonsense. When a South Indian felt that that the quality of Tamil movie songs has hit the rock bottom, a garbage (for many) like this comes and sets a new pedestal.

It’s surprising that the “Kolaveri” is Tamil for “murderous rage,” but I was even more baffled by the verse “cow-u cow-u holi cow-u.” But it’s no surprise that the song of a jilted boy asking the girl why she did that to him (Why this Kolaveri?) has become an anthem. The pure emotions of breakup is the highlight, which every single youth in this country can relate to. In fact, its mad lyrics are part of its success.

In a nut shell, this music is fantastic and a Mallu’s delight in this regard is inevitable. Really tells that Indians – being original, honest, and humble – can create sensation. No need to copy best practices. Just be rooted down to earth and enjoy in your pursuit and victories like this will happen. It’s quite evident that this song should be a soothing music even to the ears of international audience. This music comes directly from heart without any second thought and deliberation on the consequences. Anything straight from heart lives to rule and amuses the masses. I am loving it! Here’s wishing Dhanush, Aishwarya & most of all Anirudh all the more fame & success……Superu. Superu. 🙂

Why this Kolaveri Di – HD Promo Version

Here’s the lyrics for those who haven’t glued to this song till yet :

The soup song

Yo boys i am singing song

soup song

flop song

why this kolaveri kolaveri kolaveri di (x 4)

Distance la moon-u moon-u

moon-u colour-u

white-u white background night-u night-u night-u colour-u black-u

why this kolaveri kolaveri kolaveri di (x 4)

White skin-u girl-u girl-u